Beyond “Consumer”: A Cornucopia ContestApril 17th, 2013
The word “consumer” sounds so yesterday, doesn’t it? Even worse, it sounds like participating in the good food movement is on a par with buying a flatscreen TV. Some of our friends use “eater” as an alternative, but that has an odd ring to it to our ears. Cornucopia often speaks of our farmer-members and their “urban allies” — but not all non-farmer organic/local food customers live in cities.
What do you call the folks who stand with farmers and choose organic, local, healthy foods? How do you describe yourself or, if you farm, your customers?
We put the question to our enewsletter subscribers. Of their 100+ suggestions – some serious, some clever, some downright silly – the finalists are below.
- conscious eaters
- earth allies
- far-sighted food foragers
- food champions
- food citizens
- food fighters
- good food enthusiasts
- real food advocates
- sustainability seekers
The entrant(s) whose term gets the most votes will win a credit toward selected ACRES USA books, videos, or toward a magazine subscription. ACRES is the premier publisher of organic/sustainable ag titles and also North America’s oldest, largest magazine on those issues.