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Our Mission and Vision

Cornucopia uncovers the truth behind organic food and advocates for an organic label you can trust.

We are building a world where agriculture heals people and the planet.

Your investment makes this work possible.

Our Core Values

The Cornucopia Team

Headshot for John Bobbe

John Bobbe

John Bobbe served as the Organic Farmers’ Agency for Relationship Marketing (OFARM) for almost 20 years. Now retired, he holds a master’s degree in agricultural economics from the University of Misso...
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Tom Willey

Policy Advisor
- Madera, CA
Tom Willey, with his wife Denesse, operated T&D Willey Farms from 1981 through 2016, a 75-acre Certified Organic farm in Madera, California, growing a wide array of Mediterranean vegetables the y...
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David Weinstein

Policy Advisor
- OR
David Weinstein signed on to the vision of an Alternative Food System when he went to work at his local food co-op in 1978. Since then he has worked for pioneering retailer, wholesalers and distributo...
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Steve Sprinkel

Policy Advisor
- Ojai, CA
Steve Sprinkel has been an adherent of organic farming since the 1960s. Using his 12-acre (CCOF certified) farm in Ojai, CA, Steve trains farmers and educates consumers. Steve is the former president ...
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Danny Simpson

Policy Advisor
- Ashland, WI
Danny is the Hulings Rice Food Center Assistant Manager at Northland College, where he oversees a dizzying array of local food efforts on campus. As the nephew of Cornucopia Board Vice President Helen...
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Dr. Vimal Ramjee

Policy Advisor
- Chattanooga, TN
Vimal is a Senior Staff Cardiologist at the Chattanooga Heart Institute in Tennessee. He is a lover of authentic organic food and offers a medical perspective on the importance of diet in personal hea...
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Jim Munsch

Policy Advisor
- Coon Valley, WI
Jim Munsch raises organic beef on his farm in western Wisconsin. He is a volunteer for The Cornucopia Institute and led the organization’s challenge to the USDA’s approval of Monsanto’s genetically en...
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Dr. Frederick Kirschenmann

Policy Advisor
- Windsor, ND
Dr. Frederick Kirschenmann passed in 2025, a champion of sustainable agriculture, soil health, and resilient farming systems for over four decades. You can read a moving tribute to his work here. He i...
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Kendra Kimbirauskas

Policy Advisor
- Scio, Oregon
Kendra Kimbirauskas grew up on a Michigan dairy farm and she and her husband currently live and farm in Scio, Oregon where they raise beef cattle, hogs, goats, chickens and turkeys on pasture using ma...

Michael James

Policy Advisor
- Chicago, IL
Michael James was born in New York City in 1942. He was raised in Connecticut on an old onion farm, and while growing up he helped old man Burtche around the farm down the road, feeding livestock and ...

Dr. Joan Dye Gussow

Policy Advisor
- Piermont, NY
Read our tribute to Joan, following her 2025 passing. Dr. Joan Dye Gussow has been a powerful influence in food and farm policy, and as a vocal critic of the industrialized U.S. food system is known b...
Headshot for Jim Crawford

Jim Crawford

Policy Advisor
- Hustontown, PA
Jim Crawford and his wife, Moie Kimball, are semi-retired from New Morning Farm, the 95-acre certified-organic vegetable farm in south-central Pennsylvania that they founded over 50 years ago. In 2021...

Financial Information

The Cornucopia Institute is a tax-exempt, charitable organization incorporated in 2004 under section 501(c)(3) of the Internal Revenue Code. All individual contributions, grants and bequests are tax deductible to the extent allowed by law. If donating through a Donor Advised Fund or IRA/other plan, please use Tax ID# 20-1075143

Our work is supported primarily through individual donor contributions from farmers and consumers. We do not solicit or receive any government funds. We are proud of the stewardship of our resources and are happy to share the following information with you.

2023 Financial Statements
2025 Impact Report

For more information, visit our profiles on Guidestar and Charity Navigator (view our most recently filed 990 on either profile). Cornucopia is proud to have achieved high rankings from both of these charity evaluators, demonstrating our commitment to nonprofit transparency and accountability.

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