I’ve had a chance to view this new documentary and find it balances a critical critique of some of the challenges facing the organic community, as we have morphed into an “industry,” as it illustrates much of the hope that organics is based on. – MAK

The Orange County Register

Kip Pastor’s In Organic We Trust is a relevant and revelatory documentary that forays into both the make-up and marketing of the foods we eat. From “pink slime” to GMOs to the newly unveiled “meat glue,” consumers are becoming increasingly concerned with what’s in the food they serve their families. In fact, 78 percent of Americans eat at least some organic food, but many have no clue what it means; is labeling something as “certified organic” really just a marketing scam?

In Organic We Trust sheds light on all of these issues, and in particular challenges the notion that “certified organic”-labeled food is the answer to our food safety and farming problems. Pastor presents a broad spectrum of views, incorporating interviews with various organic farmers and health, food, and agriculture experts Dr. Marion Nestle, NYU Professor of Nutrition, and Tim LaSalle, former Rodale Institute CEO.

“Food connects every socioeconomic, political, and environmental issue with something we all do daily – eat,” elaborates Pastor. “This film looks beyond the organic label to offer the viewer practical, inspiring solutions for simultaneously transforming personal health, communities, and the food system.”

The film’s takeaway for parents? While those hired to label items “organic” may have other motives aside from the pure health movement of it all, those who are truly concerned with the state of America’s food system as it affects their families should support other solutions such as local farmers markets, urban agriculture, and school gardens as they provide more long-term payoff for our children.

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