Pu’u O Hoku Ranch

Product offeringsRetail cuts, venison
Market areaLocally in HI, farm direct
LocationKaunakakai, HI
Specialty labels100% grass fed, diversified
Participated in Survey?Yes
Total Score1060

The Pu’u O Hoku Ranch produces cattle and hunt wild Molokai axis deer as an integral part of our land preservation program. The farm at Pu’u O Hoku Ranch produces Demeter certified biodynamic and USDA certified organic dried bananas, fresh frozen Hawaiian ‘awa root, honey, and a wide variety of other fresh fruits and vegetables. They sell products are at the ranch store and on the shelves of specialty stores throughout the Hawaiian islands (www.puuohokustore.com).

TOTAL (possible score is 1100) 1060
Farms that participated in Cornucopia’s research providing full transparency receive the most points.
Transparency and Disclosure
100Superb transparency
Family farms and farmer cooperatives that market their own beef receive the most points. Corporations that do not directly produce any beef receive the fewest points.
Ownership History
100Single farm/ranch source
Beef sourced from a single operation receives the most points. Beef of unclear origins and/or with poor oversight receives the fewest points.
Beef Supply
100Single farm/ranch source
Farms that are 100% certified organic receive the most points, farms/brands that are split conventional and organic receive fewer points.
Commitment to Organics
100Only sells organic products
This category is non-scoring and provided for information purposes.
Organic Certifier
Animal Welfare Approved, Real Organic Project, and Biodynamic certifications receive the most bonus points. Producers are not penalized for not having additional certifications beyond organic.
Other Labels and Standards
100Real Organic Project Certified, working on biodynamic certification
100% grass-fed and finished or cattle finished with site-grown supplement receives the most points. Cattle finished exclusively in a feedlot receive the fewest points.
Beef Finishing
100100% grass fed and finished on pasture (grazing season is year long)
Points are awarded for quantity of time cattle are on pasture above and beyond what the USDA requires, and for the quality and care of the pasture.
Pasture and Grazing Management
90Rests pastures for long periods after long periods of grazing, monitors erosion, weeds, and other indicators of pasture health
Brands that closely monitor and manage for health of soil, native species, and water quality receive the most points.
Environmental Stewardship
80Manages for soil and water quality using multiple avenues
Cattle finished on pasture or on feed that is grown on-farm or procured locally receive the most points. Feed of unknown origin, or known to be imported, receives the fewest points.
Feed Sourcing
100100% of feed produced on-site
Lower cull and death rates recieve more points.
Cull and Death Rates
100Less than 5%
More points are given for greater frequency of contact and close management with cattle and closed herds.
90Close oversight & closed herds
Brands may receive extra credit for above and beyond transparency, or special practices not otherwise covered in the scorecard (see description for an explanation).
Extra credit