Panorama Organic

Product offeringsRetail cuts, ground
Market areaNationwide, online, Whole Foods Markets
LocationWestminster, CO
Specialty labels100% grass fed, Born and Raised in the USA
Participated in Survey?Yes
Total Score950

Panorama is the nation’s largest producer of 100 percent grass-fed and grass-finished organic beef.

Panorama Organic Grass-Fed Meat recently launched the largest market-based partnership with the National Audubon Society’s Audubon Conservation Ranching initiative to preserve nearly 1 million acres of organic grasslands. Every ranch in the network will have a specific habitat management plan and bird friendly certification.

In addition, Panorama Organic is  Born and Raised in the USA™ certified. They are 100% closed loop system (no “pieces and parts” are ever purchased for our product lineup).

Panorama caries the Whole 30 and Paleo seals of approval. They are a subsidiary of Perdue Premium Meat Company.

Their products can be found at: Whole Foods Markets, Dorothy Lane & Buehler’s (OH), Hannaford (Maine/NY), Golden One Center (Sacramento), E-commerce: CrowdCow &, Lassen’s and Erewhon in SoCal, Marczyk’s and Niwot Market in CO, independent meat distributors: Tonali’s, Sterling Foodservice, Wasatch Meats, West Coast Prime (LA), Oxford, Tony’s, Superior in MI.

TOTAL (possible score is 1100) 950
Farms that participated in Cornucopia’s research providing full transparency receive the most points.
Transparency and Disclosure
90Excellent transparency
Family farms and farmer cooperatives that market their own beef receive the most points. Corporations that do not directly produce any beef receive the fewest points.
Ownership History
70Corporate/investor owned and/or independent subsidiaries that have deep roots/ties with their suppliers, but less input or understanding of day-to-day practices
Beef sourced from a single operation receives the most points. Beef of unclear origins and/or with poor oversight receives the fewest points.
Beef Supply
70Brand sources meat from multiple sources moderate oversight
Farms that are 100% certified organic receive the most points, farms/brands that are split conventional and organic receive fewer points.
Commitment to Organics
100Panorama is 100% organic
This category is non-scoring and provided for information purposes.
Organic Certifier
0Varies farm-to farm
Animal Welfare Approved, Real Organic Project, and Biodynamic certifications receive the most bonus points. Producers are not penalized for not having additional certifications beyond organic.
Other Labels and Standards
60GAP Step 4; some farms have Audubon Certification and GAP Step 4
100% grass-fed and finished or cattle finished with site-grown supplement receives the most points. Cattle finished exclusively in a feedlot receive the fewest points.
Beef Finishing
100100% grass fed with independent brand policies
Points are awarded for quantity of time cattle are on pasture above and beyond what the USDA requires, and for the quality and care of the pasture.
Pasture and Grazing Management
90Pastures are maintained carefully, depending on individual needs and brand protocols for rotational grazing
Brands that closely monitor and manage for health of soil, native species, and water quality receive the most points.
Environmental Stewardship
90Brand monitors (and has outside parties monitor) multiple rubrics to ensure environmental stewardship; public lands are utilized
Cattle finished on pasture or on feed that is grown on-farm or procured locally receive the most points. Feed of unknown origin, or known to be imported, receives the fewest points.
Feed Sourcing
100Feed is primarily produced on-site and otherwise confirmed domestic
Lower cull and death rates recieve more points.
Cull and Death Rates
100Less than 5%
More points are given for greater frequency of contact and close management with cattle and closed herds.
60Ranches are audited at least yearly
Brands may receive extra credit for above and beyond transparency, or special practices not otherwise covered in the scorecard (see description for an explanation).
Extra credit
20Shared brand prococols