Cascadian Farm

CompanyGeneral Mills
Company TypePublic Corporation
Rating
Organic Status100% of the brand's cereal and granola products are certified organic, corporate owner is one of nation's largest agribusinesses involved in GMO/ chemical agriculture
Websitewww.cascadianfarm.com
Total Score410

Since the year 2000, the Cascadian Farm brand has been owned by General Mills, one of the world’s largest food companies. General Mills also markets conventional cereal such as Cheerios, Lucky Charms, Kix and Total.

While the Cascadian Farm brand is all organic, the vast majority of General Mills’ brands are conventional and some General Mills breakfast cereals, such as Kix, have jumped on the “natural” bandwagon and now make claims such as “Made with all natural corn.” General Mills markets Cascadian Farms, and other brands in their organic portfolio, such as Muir Glen canned tomato products, under the “Small Planet Foods” umbrella.

General Mills had $6.5 billion in retail sales for breakfast cereal alone in 2009 and is the country’s second largest marketer of breakfast cereal.

CriteriaPoints
TOTAL (possible score is 700)410
Percentage of the brand’s product line that is certified organic.
Organic Status of Cereal/Granola by Brand
100
Percentage of the parent company’s products that are certified organic.
Organic Commitment by Corporate Owner
5
Brand’s commitment to ensuring all cereals are non-GMO.
GMO Policy (By Brand, in Cereal/Granola)
100
Parent company’s commitment to ensuring all of its products are non-GMO.
GMO Policy by Corporate Owner
0
Brand’s commitment to ensuring that hexane is not present in its cereal and granola products.
Hexane (in cereal/granola products)
100
Brand’s commitment to ensuring that harmful synthetic agrichemicals where not used in the production of their cereal and granola products.
Agrichemical Use (by Brand, in Cereal/Granola Products)
100
Parent company’s commitment to ensuring that harmful synthetic agrichemicals where not used in the production of any of their products.
Agrichemical Use (by Corporate Owner)
5