Private‐label, or store‐brand eggs come from grocers or distributors who have the obvious desire of wanting to grow their presence in the organic marketplace. These brands typically get their eggs wholesale and re-label them under their own brand name without direct interaction with farmers. Unfortunately, there is an inherent limitation in private‐label organic products: organic consumers tend to want to know where their food is coming from and how it is produced, and private‐label products are anonymous by their very nature. Our research indicates that the vast majority of organic eggs for private label brands are produced on industrial farms that house hundreds of thousands of birds and do not grant the birds meaningful outdoor access.

Ownership Structure	0
Average Flock Size	0
Single or Double Henhouses	0
Other Certifications (bonus points)	0
Organic Certifier	0
Commitment to Organics	0
Indoor Space per Bird	0
Indoor Enrichments	0
Litter Management	0
Natural Light	0
Outdoor Space per Bird	0
Popholes/Exit to the Outdoors	0
Outdoor Enrichments	0
Outdoor Space Exemptions	0
Outdoor Management System	0
Manure Handling System	0
Forced Molting	0
Beak Trimming	0
Laying Hen Lifespan	0
Use of Spent Hens	0
Death Loss Rate	0
Pullets	0
Pullet Access to Outdoors	0
Feed Produced on Farm	0
US Grown Feed	0
Soy in Feed	0
Synthetic Amino Acids	0
Disclosure Rate	0