Natural Directions (Unified Grocers)
|Farm/Brand Headquarters||Tigard, OR|
|Products||Butter, cheese, fluid milk|
Private-label, or store-brand, dairy products rated with one cow are sold by grocers or distributors who have the obvious desire of wanting to grow their presence in the organic marketplace. This is great news! Making organics more convenient and affordable to consumers is wonderful goal.
Participation in this survey and scorecard separates the organic label between those brands that are truly organic, those brands toeing the line, and those that are ethically deficient. In an industry where industrial dairies do have something to hide, the lack of transparency in brands that might otherwise score well hurts the integrity of the organic label.
If you’re a customer of this brand and you trust their practices and products, your voice may have some sway to the brand to participate. Please do use your clout to ask your favorite brand to stand up for organic integrity by participating in The Cornucopia Institute?s research study and scorecard.
The bottom line to private-label organic products is that they are “buyer beware.” We encourage consumers to be vigilant and contact stores to confirm who is supplying their private-label milk, or to just pay an extra quarter or two for name-brand milk from farmers and brands that are willing to be open with them and who share their values.
|TOTAL (possible score is 2700)||17|
1-Cow Rating | Poor - Store brands
|Ownership structure||1||No answer|
|Milk Supply||1||No answer|
|Organic Production||1||No answer|
|Disclosure of Information for Verification||1||No answer|
|Organic Certification||1||No answer|
|Other Labels/Standards||1||No answer|
|Soy Free Ration?||No answer. Soy is likely used in feed.|
|Times Milked||1||No answer|
|Cull/death Rate||1||No answer|
|Antibiotic Use||1||No answer; animals given antibiotics may be introduced back into food stream after withdrawal times.|
|Hormone Usage||1||No answer; hormones may be used therapeutically|
|Farm Support||1||No answer|
|Procurement of Ingredients||1||No answer|