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Brand Name New Century 
Rating (4)    
Company by New Century 
Location Shullsburg, WI
Market Area Wisconsin
Web Site

Four-egg brands have an excellent rating in terms of our 28 scoring criterion. We've invited them to write a bit about their farm and operation…

Small, family-owned and run operation. [We] aim to deliver the highest quality, healthiest eggs possible with the least negative impact on the environment, while promising a fair price to our customers and still earning a decent living for [our] family.  See more at:

Criteria Points Comments
Ownership Structure 80 family owned that purchases around 20% of their eggs from other supplier
Average Flock Size 80 flocks avg 2,250
Single or Double Henhouses 100 single
Other Certifications (bonus points)

Organic Certifier 85 GOA
Commitment to Organics 100 100% organic farm
Indoor Space per Bird 80 1.5 sq ft/hen 
Indoor Enrichments 80 perces, some litter
Litter Management 60 freshened annually
Natural Light 90 abundant natural light inside house via curtain sides
Outdoor Space per Bird 70 avg 10 sq ft/hen
Popholes/Exit to the Outdoors 90 one door for every 76-250 hens
Outdoor Enrichments 60 shade
Outdoor Space Exemptions 30 close up late fall through early spring
Outdoor Management System 60 fixed housing with non-rotated pasture
Manure Handling System 100 manure used on crop fields
Forced Molting 100 no forced molting
Beak Trimming 80 beaks tipped on day 1
Laying Hen Lifespan 60 76 weeks old
Use of Spent Hens 100 sold live to ethnic markets
Death Loss Rate 80 5% 
Pullets 80 raise up pullets from chicks
Pullet Access to Outdoors2026 weeks
Feed Produced on Farm90grow and mill nearly all feed on farm
US Grown Feed100most feed grown on farm, soy purchased nearby
Soy in FeedYessoy in feed ration
Synthetic Amino Acids70No more than 2 lbs per ton
Disclosure Rate85not full photo set
TOTAL (possible score is 2700) 2030
FOUR EGGS (Excellent)